As the pandemic spreads throughout the world, many people are finding they can no longer go to work or attend school. This has caused a lot of businesses and industries to suffer since so many employees have taken off from their jobs. Many restaurants in cities across North America have been forced shut down due to lack of customers. Here are 3 lessons we can learn from pandemic’s affect on the restaurant industry:
1. Fast, Efficient Communication Is Key
The pandemic hit during the busy holiday season for many restaurants. Many of them were forced to close down due to lack of staff to work. Restaurants that were able to open up were met with an unprepared customer base expecting full services such as food and drinks without having received any information about the pandemic. They expected items like salt and pepper on the tables so they could continue their meals as usual even though many restaurants had been abandoned by their owners to be run by friends and family members because there was nobody left in the city to work at those establishments. If customers had known ahead of time about all these issues, they would have been much more understanding and would not be demanding full service at a time when the pandemic was affecting restaurant employees’ ability to work.
2. Online Ordering Apps Increase Sales
Many restaurants were able to increase their sales over previous years because customers had difficulties getting out of their house due to the pandemic and lack of transportation, resulting in them turning to online ordering apps such as ToGo Technologies for food delivery. This allowed many restaurants that did not usually offer these kinds of services before the pandemic hit to take advantage of an untapped market and get more sales than they would otherwise if people were still able to go out and buy food from supermarkets. This provided a financial lifeline for these restaurants that would have otherwise been forced to close their doors.
3. Preparing for Pandemics Will Make Things Easier in the Future
Many restaurants were affected by the pandemic at a time when many of them would usually be closing because it was too cold for customers to want to eat outside as compared to other times throughout the year where this would not be a problem. This means that if these restaurant owners invested in having heaters or fireplaces inside their restaurants, then there would likely be fewer pandemic-related closures during the winter season and more successful business ventures. Although pandemic-related closures put a financial strain on restaurant owners who may also need to pay extra workers overtime just so they can get more sales than they otherwise would have otherwise, pandemic-related closures can be reduced in the future by investing now in things like heaters or renovations.
Overall, the pandemic had a huge impact on the restaurant industry. However, pandemics are unpredictable events that nobody can really plan for in advance; pandemics will continue to affect businesses all over the world and it is up to business owners to fiscally prepare themselves for pandemics through things like online ordering apps or renovations. If restaurants were able to take precautions against pandemics ahead of time, pandemics would not be so devastating for business owners because they would have already prepared themselves for pandemics beforehand.